FHA Insider is Food&HotelAsia’s digital content hub.
Gain industry insights, hear from thought leaders and join our community in discovering the latest foodservice, hospitality and F&B trends in the global marketplace.


Revenue Forecasting – is it relevant in a pandemic, with Heidi Gempel of HGE International

25 February 2021 by eHotelier


The global pandemic has created economic conditions in the market that we have never seen before. But is forecasting accurate or relevant today or are we starting with a blank sheet of paper? In this episode we explore the relevance a revenue forecasting through the pandemic.

In this 15 minute podcast episode, we explore:

  1. Whether a forecast is still relevant
  2. New information managers should source to assist with the accuracy of their forecasts
  3. The relevance of total revenue in forecasting today
  4. How the industry is defining new standards through this evolving situation?
  5. Advice for reopening hotels

This podcast was contributed by knowledge partner: